Wednesday, 14 June 2017

5 Reasons Not to Watch Bank Chor

The buzz is strong; the madness is real and the comic timing is on point. 
If you’ve not been living under a rock, you would be familiar with the headlines Bank Chor is hitting - Chori Ke Posters, Chori Ke Jokes, Chori Ke Interviews, Bakwaas With Bank Chor etc. There is legit madness all around.
Since the trailer launch, Bank Chor has left people in splits for an array of reasons. The self-confessedly India’s stupidest comic thriller released in theatres on 16th June. 

Here are the reasons NOT to watch this wacky comedy and suffer from FOMO:  
Real Chors (or not)
After the dangerous chor, the cool chor and the smart chor comes the REAL chor who’s superstitious! He’s God-fearing, extremely religious and undertakes robbery Vaastu Ke Hisab Se. Mind you, he takes his work religiously serious. 

Tashreef song - A tribute to the bum!
We’ve heard songs which are tribute to the lips, eyes, mouth and the heart but Bank Chor has a song which is a tribute to the bum! It’s an anthem for those jiski life ne le li haitashreef! Bascially, everyone. When everything goes wrong in life, give a loud shout out -  #LagGayiTashreef 

Comic thriller
Bank Chor is a story of the worst chors ever, Champak, Genda and Gulab. A simple Marathi manoos played by Riteish Deshmukh picks the worst day possible to rob a bank and recruits two idiots from Delhi. Think that’s worse? It only gets maddening with a tough supercop and a fashion jouno turned crime reporter.  A comic caper all the way!

Mad Dialogues
Be it Gulab, Genda or the Khushbudaar Bank Chor, the dialogues of this film are slapstick comedy and snappy! The hilarious comic timings and chemistry between the chors are guaranteed to make you laugh your lungs out.

For Rap, for Baba Sehgal
Yes! (Thanda Thanda Pani wala) The maddest rapper of our times, Baba Sehgal makes a cameo appearance in the film and on to top that has sung and composed a crazy song Bae, Baba Aur Bank Chor.

Need no more reasons, do you?
Meet the #BankChors in theatres near you and watch their madness unfold NOW!
Book your tickets here:  

Friday, 12 May 2017

5 Reasons to Watch Meri Pyaari Bindu

Akshay Roy’s Meri Pyaari Bindu starring Ayushmann Khurrana and Parineeti Chopra is touted to be an unconventional love story. The songs too, make a tug at the heart strings.
The captivating teaser and chapters, everything about the film make us look forward to watch it in cinemas. But if you are still in two minds, here are five reasons why you totally should book your tix for Meri Pyaari Bindu ASAP.
      1.      Music to Die For
In Maana Ke Hum Yaar Nahin, it’s the first time Parineeti Chopra has made her debut as a singer and it’s nothing less than soulful. From Haareya to Afeemi, it’s a medley of emotions. In addition, Bindu and Abhi play every diehard Bollywood music fan ever. Abhi Na Jao Chhod Kar to Aaiye Meharbaan, they have a mix tape of their own, related to the memories of their lives. Let the nostalgic chords hit you!


      2.      Dialogues *whistle whistle*
Pyaar Karna Bohot Log Sikhaate Hai, Par Afsos, Uss Pyaar Ko Bhulaate Kaise Hai Ye Saala Koi Nahi Sikhata to Zindagi Ek Pighalti Hui Ice Cream Ki Tarah Hai, Taste Nahi Kiya Toh Waste Ho Jayegi, dialogues of the film highlight the reality of everyone’s life in the most beautiful way and we can’t wait to be captivated by more.

      3.      Fashion Game
Bindu and Abhi’s fashion game is on point! While Parineeti Chopra slays in the plaid shirts, suede skirts, cute rompers and oh-so-chic comfy sweaters, Ayushmann Khurrana’s causal outfits and ethnic kurtis are drool worthy. We cannot wait to see their minimalistic yet classy fashion in the film.


      4.      Set in 1980s
The story of Abhi and Bindu is set in 1980s giving us all the retro vibes. From fashion to typewriter and cassettes, every setting screams a refreshing story. Watch their final chapter of Abhi and Bindu in cinemas NOW!


      5.      Ayushmann Khurrana and Parineeti Chopra’s Chemistry
In Meri Pyaari Bindu, Parineeti plays the role of Bindu, an unpredictable and a girl full-of-life who aims to be a rockstar in life while Ayushmann plays the role of a pulp fiction writer. Their pairing is never seen before and you can’t help but go gaga over them. 

Zindagi Ek Pighalti Hui Ice Cream Ki Tarah Hai, Taste Nahi Kiya Toh Waste Ho Jayegi. Go watch it already, for the love of music and Bollywood! Book your tickets here: 

Friday, 5 May 2017

‘Nashe Si Chadh Gayi’ becomes the most-viewed Hindi song on YouTube

It's official – ‘Nashe Si Chadh Gayi’ from Aditya Chopra’s directorial, BEFIKRE has smashed all the previous YouTube records by becoming the most-viewed Hindi song of all time. The song has dethroned and outpaced some of the popular chartbusters of 2016-2017 to become the #1 Hindi song on YouTube. 

A milestone like this deserves a double-take.
On release, ‘Nashe Si Chadh Gayi’ first shattered YouTube's record for most views for a Hindi movie song in a 24-hour timespan. And within six months of its release, the song has clocked a whopping 234 million views on YouTube, not only becoming one of the fastest Hindi movie videos to surpass the 200 million view mark but also attain the #1 position as the most-viewed Hindi song on the video-sharing platform.
Currently, Befikre official assets and UGC videos collectively count north of 1 billion views across YouTube alone.
‘Nashe Si Chadh Gayi’ has become a rage among dance enthusiasts and if you look up, YouTube is swarmed with ‘Nashe Si Chadh Gayi dance videos’ uploaded by dance enthusiasts across the world.
Speaking on this achievement, Anand Gurnani, Vice President – Digital, Yash Raj Films Pvt. Ltd. said, “We’re overwhelmed with the outpouring response, appreciation and traction the song has garnered over time. This one’s really changed the game.”
This song reigned chartbusters, music leaderboards and trends across various digital platforms. The current view count can be attributed to Ranveer Singh and Vaani Kapoor’s electrifying dance moves choreographed by Vaibhavi Merchant, catchy tunes composed by Vishal and Shekhar, Arijit Singh’s voice, Jaideep Sahni’s lyrics and the magical street setting of Paris.
Next time you party, make sure you have ‘Nashe Si Chadh Gayi’ on the playlist: